
project overview
An identity connecting art to nature
project type
Brand Identity
year
2026
my role
Brand Designer
client
Emma Lopes Art
Emma Lopes is an artist based in Ericeira, a town located between Portugal and the Atlantic Ocean. Its nature is Emma's greatest muse and her craft is both inspired by nature's rhythm and guided by her love for spending time in it.
Emma already collaborates with NGOs dedicated to environmental causes, but found it very hard to position herself in the art market, especially internationally. While her work alongside these organisations is an important part of her practice, she found her voice to be scattered, her messaging confused and her online store dispersive.
We worked on a simple brand identity focused on bringing together the core elements of her personality and practice, and a professional look that still feels approachable and truly hers.










